Business

16 Apr

Posted at 19:12h in Blog/Updates, Business by
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Jerry Wind The coronavirus crisis, which began in China in late 2019 but emerged as a full-blown pandemic in March, has plunged us all into a global health crisis and an economic downturn. It has dramatically redefined what a normal life means. At such times, it is easy to overlook that in both Chinese and Japanese, the word “crisis” is written with two symbols signifying “danger” and “opportunity.” The truth is that every crisis, while deeply unsettling, also contains the seeds of opportunity. In this opinion piece, Yoram (Jerry) Wind, emeritus professor of marketing at Wharton, and Nitin Rakesh, CEO of Mphasis, an IT firm headquartered in Bangalore, India, discuss how to create opportunities in a time of crisis and offer 10 guidelines to help organizations and individuals do that effectively. This article has been adapted from a forthcoming book titled, Transformation in Times of Crisis, co-authored by Rakesh and Wind.

06 Nov

Posted at 23:20h in Blog/Updates, Business by
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Power can be taken, but not given. The process of taking is empowerment itself. —Gloria Steinem In the middle of Tom Wolfe’s Bonfire of the Vanities New York of the late 1980s, I meet her walking along Park Avenue, recognizable even in classic sunglasses, and so I say hello...

21 Oct

Posted at 22:40h in Blog/Updates, Business by
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It’s as if the first astronaut skipped the moon and went right to Mars! —Unknown Sports Writer He barely qualifies to stand here. The day before, he had overstepped the takeoff board—twice!—then remeasured his steps and took a careful, safe third and final jump from behind the...