Author: DMG Global

17 Jan

Posted at 17:17h in Business by
0 Likes
Three Important Truths Roger Martin

I have received many reader requests for advice on how to think about segmentation when creating strategy. Segmentation is a huge subject with which I could fill several books, so I thought I would focus on the few key things about which I always think when I am working on segmentation and strategy. To that end, I have dedicated my 39th Year II Playing to Win/ Practitioner Insights (PTW/PI) piece to Segmentation & Strategy: Three Important Truths. You can find the previous 91 PTW/PI here.

02 Jan

Posted at 17:42h in Blog/Updates by
0 Likes

Vladimir Lenin once declared: “There are decades where nothing happens; and there are weeks where decades happen.” 2022 was a year where decades happened. It was a very exponential year. Over thirty years, in advising over twenty-two winning global presidential campaigns, we’ve learned there are two kinds...

26 Aug

Posted at 19:33h in Blog/Updates, Business by
0 Likes

As a former four-time All American Decathlete, I’m deeply proud of the USA Track and Field team’s performance last month at the World Championships in Eugene, Oregon. Over three decades, it’s been our honor to work with Nike and USA Track and Field—and the sport’s amazing athletes, coaches, officials, and people. In...

24 Jan

Posted at 18:13h in Blog/Updates, Business by
0 Likes

Inside the hurricane of today’s swirling crises, take what might be termed a “Shultz Hour.” As a young aide on the Senate Foreign Relations Committee, sometimes sitting behind then Senator Joe Biden, I was always impressed with Secretary of State George Shultz’s candor, calm, and...

19 Jun

Posted at 21:23h in Blog/Updates, Business by
0 Likes

Wanted: Good Change Leaders Over three decades, I’ve advised twenty winning global presidential campaigns. Around the world, each time we won, we advised a Change Candidate, ran a Change Campaign, and won a Change Election. From the Philippines’ Cory Aquino in 1986 to South Korea’s Kim...