Over the years, I’ve been honored to work with and learn from some of history’s greatest women leaders. And one thing they’ve taught me is the power of fighting as an insurgent, an underdog, and a leader of change. Just before Covid-19, our client Slalom, LLC...
Over several decades, I’ve made it a mission to see—live—some of history’s greatest musical performers … And even I’m impressed with the list:
Jethro Tull | Steppenwolf | Ten Years After | Deep Purple | Three Dog Night | David Bowie | Frank Sinatra | Crosby, Stills, Nash and Young | Bob Dylan | Bonnie Raitt | Mike Cross | Neil Young | Tom Jones | Procol Harum | Tony Bennett | The Who | Billy Joel | Cyndi Lauper | Phil Collins | Rod Stewart | Willie Nelson | Aretha Franklin | Sam Moore | Sting | Alicia Keys | Eric Clapton | The Allman Brothers | Elton John | Paul McCartney | Garth Brooks | Paul Simon | Madonna | Sarah Brightman | Andrea Bocelli | Barbara Streisand | The Beach Boys | Celine Dion | Tina Turner | Shania Twain | Cher | U2 | Stevie Wonder | Florence + The Machine | Lady Gaga | Michael Jackson | The Rolling Stones, and Bruce Springsteen…
Thank you to Facebook for awarding Play Offense with the "Rising Creator" title. ...
Answers to age-old questions about the nearly 14 billion years of cosmic history are closer than ever, Axios' Miriam Kramer and Alison Snyder write.
Three Important Truths
Roger Martin
I have received many reader requests for advice on how to think about segmentation when creating strategy. Segmentation is a huge subject with which I could fill several books, so I thought I would focus on the few key things about which I always think when I am working on segmentation and strategy. To that end, I have dedicated my 39th Year II Playing to Win/ Practitioner Insights (PTW/PI) piece to Segmentation & Strategy: Three Important Truths. You can find the previous 91 PTW/PI here.
Vladimir Lenin once declared: “There are decades where nothing happens; and there are weeks where decades happen.” 2022 was a year where decades happened. It was a very exponential year. Over thirty years, in advising over twenty-two winning global presidential campaigns, we’ve learned there are two kinds...